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America's march to a disastrous war in Iraq began in the media, where an unprovoked U.S. invasion of an Arab country was introduced as a legitimate policy option, then debated as a prudent and necessary one. Now, a similarly flawed media conversation on Iran is gaining momentum.

Last month, TIME's Joe Klein warned that Obama administration sources had told him bombing Iran's nuclear facilities was "back on the table." In an interview with CNN, former CIA director Admiral Mike Hayden next spoke of an "inexorable" dynamic toward confrontation, claiming that bombing was a more viable option for the Obama administration than it had been for George W. Bush. The pièce de résistancein the most recent drum roll of bomb-Iran alerts, however, came from Jeffrey Goldberg in the Atlantic Monthly. A journalist influential in U.S. pro-Israeli circles, he also has access to Israel’s corridors of power. Because sanctions were unlikely to force Iran to back down on its uranium enrichment project, Goldberg invited readers to believe that there was a more than even chance Israel would launch a military strike on the country by next summer.