Some of Greece’s most-cherished archaeological sites are to be opened up to advertising firms and other commercial ventures.
In a move bound to leave many Greeks and scholars aghast, Greece’s culture ministry said it was taking the measure to help with the upkeep of the debt-stricken country’s ancient ruins.
The ministry said the move was ‘a common-sense way’ of helping ‘facilitate’ access to the venues.
The first site to be opened will be the Acropolis.
Archaeologists have for decades slammed such an initiative as sacrilege. But the culture ministry has tried to calm fears by saying that strict conditions will be imposed on anyone wanting to rent the sites.