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August 6, 2002

Marketing.... genius?

A streaker painted with an advertisment for international phone company Vodafone interrupts the Tri-Nations rugby union test between the New Zealand All Blacks and the Australian Wallabies in Sydney August 3, 2002. Vodafone apologised August 5, 2002, for two streakers which it unwittingly sanctioned to run into the middle of the rugby match wearing nothing but the phone company's logo. Picture taken August 3, 2002. REUTERS/Mark Baker

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