972mag.com: On Saturday night, an Israeli couple – two graphic designers named Ronnie Edri and Michal Tamir – decided to cut across the growing anxiety and fear over the possibility of an Israel-Iran war, and address Iranian citizens directly. They created a slogan you can impose over your profile picture or any picture of your choice. The Israeli meme nation is a harsh and biting one, and many of the first responses were on the cynical side. But more and more Israelis took up the call in earnest >>>
