Moj Mahdara is a gay Iranian-American entrepreneur who’s been running Beautycon Media since 2015. The LA-based annual event BeautyCon came from humble beginnings as a cosmetics summit mostly for YouTubers, but Mahdara’s command has evolved it into a sought-after festival for thousands of fans which continually sells out, and has now expanded to other cities like New York.
In an interview with Paper this week and hot on the heels of her presentation at VOICES—an invitation-only gathering held by Business of Fashion—Mahdara speaks frankly on her developing years and the future of the industry.
Her start: “I left home when I was 16-years-old because my parents thought me being gay was somewhat of a situation…Got into a really bad car accident and got an $11,000 settlement so I started a company.”
Influencers creating content: “…the biggest category on the internet is gaming, and the second is beauty…[I] thought These guys are epic. They’re brown, white, gay, tall – totally different from any famous person on the planet.”
The full PAPER interview can be read here.